Quality Mark Responsible Affiliates (QMRA) is a Quality Mark for iGaming websites that provide information for consumers. Affidabile.org is a QMRA member, compliant with our IT Code. This means that Affidabile.org is compliant with the following: 

1. Channelling Objectives:

Affiliates may only promote ADM-licensed gambling operators with objective content, avoiding blatant advertising, bonuses, call-to-actions, ratings, or direct links to unlicensed operators.

2. Responsible Advertising:

Affiliates must prominently display 18+ warnings, avoid targeting minors or vulnerable groups, include gambling addiction warnings and winning probabilities in ads, and refrain from using public figures, promoting sports betting, or advertising credit for gambling.

3. Balanced and responsible content design:

Affiliates must ensure marketing content is neutral and factual, avoid promoting excessive gambling, clearly indicate risks, and refrain from implying gambling as a solution to financial issues, a source of income, or influenced by skill rather than chance.

4. Preventing Deception and Misleading Information:

Affiliates must transparently present all gambling offers and promotions without omitting essential details and clearly disclose their affiliation and marketing practices.

5. Supporting Responsible Gambling Initiatives:

Members must provide clear, accessible information about responsible gambling, including links to self-exclusion tools and Italian support services, while ensuring no promotional content appears on these pages.

Affidabile.org and Responsible Gambling 

QMRA members attach high value to responsible gambling and addiction prevention. The website you visited, offers information on responsible gambling which is relevant for your country. QMRA Compliance Officers have checked the website you visited on the accuracy of provided information. If you feel you need help or more information on responsible gambling, the information on the website you visited will provide this. We offer you more insights as well on our responsible gambling page. 

Regular checks on Affidabile.org

To make sure that the website you visited always lives up to the QMRA Code, QMRA Compliance Officers will conduct regular checks. Once a year, a QMRA member will receive a full report for a recertification. Reports can contain feedback. When the feedback has been processed, a QMRA Compliance Report will be shared with a member. Reports are based on the most updated versions of the Country Codes.