Quality Mark Responsible Affiliates (QMRA) is a Quality Mark for iGaming websites that provide information for consumers. Gamblorium UK is a QMRA member, compliant with our UK Code. This means that Gamblorium UK is compliant with the following:
1. Channelling Objectives:
Members are to advertise only UK-licensed operators. They must remain objective and factual without promoting participation, when discussing unlicensed operators.
2. Responsible Advertising:
A clear 18+ age restriction must be displayed on all platforms. Members must avoid targeting vulnerable groups, use age targeting on social media, and ensure all marketing is aimed at adults over 18. Influencers and sponsorships used in advertising must feature individuals aged 25 or above.
3. Careful and Balanced Design:
Members must design ads that do not create urgency, encourage impulsive decisions, or promote irresponsible gambling. Gambling is not to be depicted as a solution to personal or financial problems.
4. Preventing Deception:
Members must not mislead consumers or omit critical details about gambling offers. Transparency is required in all marketing activities, clearly disclosing all relevant information.
5. Contributing to Responsible Gaming:
Members must provide clear information on responsible gambling, offer resources for gambling addiction help, and reference the Gambling Commission’s website, ensuring no advertising appears on these informative pages.
Gamblorium UK and Responsible Gambling
QMRA members highly value responsible gambling and addiction prevention. The website you visited contains information on responsible gambling that is relevant to your country. QMRA Compliance Officers have confirmed the accuracy of the information provided on the website you visited. If you need help or more details on responsible gambling, the website you visited will provide this. We also offer more insights on our responsible gambling page.
Regular checks on Gamblorium UK
To make sure the website you visited consistently adheres to the QMRA Code, QMRA Compliance Officers will conduct regular checks. Each year, a QMRA member will receive a comprehensive report for recertification. Reports may include feedback. Once the feedback is processed, a QMRA Compliance Report will be shared with the member. Reports are based on the most current versions of the Country Codes.